About the Book
TABLE OF CONTENTS
FOREWORD by DEBBIE MILLMAN
EXCERPTS FROM CHAPTERS 1-9
"Maggie writes with a bold confidence born of experience, a deep understanding of her subject matter, and a passion for sharing the “why” behind nature-inspired form." —Robert L. Peters, Past President of Icograda (Int'l Council of Graphic Design Associations) and Principal of Circle read more...
"Maggie deftly [uses] color-coordination, introduc[es] key concepts by chapter, and...[narrates] case studies of practitioners from around the world including Stefan Sagmeister (USA), Albert-Jan Pool (The Netherlands) and Igendesign (Hungary). Her book is punctuated with devices that will appeal to various learning styles, including engaging call-outs, practice exercises, interesting “biofacts”–did you know that our eye structure evolved from merely detecting movement into the camera-like contraption to balance light (and color) with movement? These really help connect the dots between natural manifestation and our perception of “good design." —Center for Cross Cultural Design, read more...
"In the process of learning more about how we can learn from nature to create compelling and meaningful design communications, this book concurrently teaches us about ourselves—and to me, this is possibly the book's greatest strength." —DesignTaxi, read more...
"Design By Nature brings [intuition] to the forefront, providing designers with clearer understanding of the world around them. This understanding is a powerful tool for developing sound solutions to client problems." —Neil Tortorella, Marketing Consultant, Author read more...
About the Author
Her first design theory book, Decoding Design: Understanding and Using Symbols in Visual Communication (F+W, 2008), was released worldwide to critical acclaim and has received two awards. Maggie is committed to beautiful and functional visual communications and to creative global problem solving using nature as mentor.